HexTech launches MoneyX Biz to help SMEs grow more efficiently

• The new digital platform will focus on B2B services, while the original MoneyX platform and app will be geared towards B2C services.

PETALING JAYA (March 20): Hextar Technologies Solutions Bhd (HexTech) seeks to democratise business services and financial management with the launch of MoneyX Biz, a web-based digital platform which will focus on business-to-business (B2B) services.

MoneyX Biz will utilise artificial intelligence and machine learning to help SMEs get matched with the right partners and service providers, to streamline their business operations and administrations, leaving SME owners room to focus on more crucial aspects of their businesses.

“Digital transformation is no longer a luxury, but a necessity. However, many SMEs still struggle to adopt technology strategically, to adapt to financial and administrative challenges. MoneyX Biz was developed to bridge these gaps, and allow business owners to focus on innovation and growth,” said Hextar Technologies Solutions Bhd group CEO Datuk Eddie Ong Choo Meng.

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MoneyX Biz will be working with over 50 new partners, which include Allianz, Zurich, Kakitangan, Boss Bolehh, FIUU, CapBay, and Dattel. The launch also saw MoneyX Biz perform a signing ceremony with 44 of their new partners.

“Our target market is the approximately 1.2 million SMEs in Malaysia. Interestingly, 25,000 businesses are registered everyday, so there is a huge market potential out there. Typically, when every app or every platform is conceived, we start with addressing pain points of the target market. In this case, it is business owners and micro-SME owners,” said Hextar Technologies Solutions Bhd group deputy CEO and executive director Choo Joon Keong, during a presentation.

“This includes easing accessibility of financing for SMEs, by connecting them with the right banks and financial institutions, to financially empower business owners,” added Choo.

According to Choo, other B2B services that MoneyX Biz can help SMEs with include matching your business with company secretary (CoSec) and legal services, loan applications, insurance, credit reports, HR administration, office management solutions, accounting services, and more.

MoneyX Biz is also partnering with Amazon Web Services (AWS) to offer cloud services and secure data storage solutions for businesses to manage and easily access crucial information such as employee records, legal contracts, and licenses.

The launch of MoneyX Biz was in conjunction with the launch of Hextar Tower, located at Empire City Damansara, which will serve as the new operational centre for MoneyX and MoneyX Biz. Hextar Tower also houses the Hextar Center and Hextar Gallery.

EdgeProp Malaysia is a partner of HexTech’s original MoneyX platform, which provides financial management and advisory services for consumers.

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