ARA DAMANSARA (Sept 3): All 202 units of Sime Darby Property’s latest launch - Serenia Ariya phase 1 and 2 were snapped up within three days since the official launch on August 29, 2020.

Serenia Ariya is the fourth residential phase in Serenia City, a township dubbed the Garden City of KLIA. It offers Tudor-inspired double-storey linked homes with three design types to suit the young couples and multigenerational families. The built-up of the Serenia Ariya phase 1 and 2 is ranging from 1,589 sq ft to 1,934 sq ft, while the selling price is starting from RM565,888.

The township is accessible via major highways, such as ELITE, FT29 (Putrajaya-Dengkil Bypass), North-South Expressway and MEX Highway. It also has rail connectivity as the ERL Salak Tinggi station is located within proximity of the township, providing direct access to KLIA and KL Sentral. KLIA is located merely 15km away.

Serenia Ariya phase 1 and 2 is one of the participating projects in Sime Darby Property’s Spotlight 8 Year 2020 campaign.

“The response marks a clear demand for Sime Darby Property’s freehold landed residential homes in the Greater Klang Valley, following positive take-ups of two other new launches under the Spotlight 8. Featuring New Launches and Superdeals on properties across different townships, the campaign offers maximum savings and great deals on top of the attractive incentives by the Home Ownership Campaign (HOC) 2020 on selected products every weekend until 27 September,” Sime Darby Property noted in a media release today.

Sime Darby Property group managing director Datuk Azmir Merican believes that Serenia City’s attractive master plan is the catalyst behind its great launch results. This, he said, is testament to the Southern Growth Corridor’s ability to pull in homebuyers with easily accessible and attractively priced homes.

“We have seen great demand for the landed properties offered in our Spotlight 8 Year 2020 campaign, and the reception towards our products, whether new or existing, has been overwhelming. A township with an excellent master plan, such as those offered by Sime Darby Property, will always be in demand for those looking for forever homes,” he said.

Moving forward, Azmir said that the group would continue to focus on launching residential products with the right price range and location, in its flagship township developments such as Serenia City, and align product launches to meet the current market needs.

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