YES! People are still queueing to buy million ringgit homes!

At 1pm on Sept 25, a sunny Friday afternoon, Mr A and his wife decided to make their way to the Desa ParkCity sales gallery in Kuala Lumpur to lock in their dream home.

The couple was among the more than 3,000 who had registered interest in the project, Park Place. All of them were invited for the priority sales event scheduled for the Sept 26 and 27 weekend, from 7.30am.

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To his disappointment, they were told to come back the next morning for the official queueing from 6am with strict compliance to SOPs of physical distancing. This was despite tents having been set up beside the sales gallery on Friday.

Determined to be early in the queue to select their dream unit, they decided to hang around and make their presence felt.

By 6am when the developer’s official queueing began, Mr A and wife were right in front.

At the end of the priority sales event, the developer has sold over 86% of the 537 units of the freehold Park Place coming up at the ParkCity TownCentre @ Desa ParkCity.

All the five penthouses, priced from RM2.9 million onwards were sold on the first day of the priority sales event.

The very positive market response to Park Place has not surprised the property fraternity.

Cornerstone Xstate senior real estate negotiator Sam Chai said the results speak for themselves.

“Park Place which was launched in just two days has achieved over 86% of sales, even when the entire world is going through a pandemic. The township is often known as KL’s Most Liveable Community, and this is what attracts people to come back here again and again. Homebuyers are now looking for lifestyle community surrounded by greenery. The township is also self-sustainable with its various components such as the international school, commercial area and medical centre,” Chai shared.

Meanwhile, Yit Seng Realty team leader and senior real estate negotiator Wong Ai Ling observes the success of the launch and the overall township is attributed to the hard work and effort put in by the developer over the past two decades.

“From the minor matters such as landscape/gardening maintenance/traffic control, to detailing and quality of project, this developer always commits to do their very best to improve year by year. Thus, the purchasers here have a very strong bond with the developer,” she noted. 

About Park Place

This is a freehold condo at the upcoming ParkCity TownCentre @ Desa ParkCity. There are a total of 537 units in a 54-storey block spread across three towers. The units are sized from 1,109 sq ft to 4,047 sq ft and they are priced at an average of RM860 psf.

One of the draws of the project with a gross development value of RM770 million will be the 20,000 sq ft space provided for common yet private areas for those seeking their “me” time.

The space on Levels 41 and 42 will be equipped with facilities such as the sky pool, co-working and family areas.

The architect of the project is multiple-award winning Erik L’Heureux from Pencil Office and PIA Interior, Thailand’s leading design studio with 20 years of diverse experience.

L’Heureux says to expect strong vertical lines that accentuate the sophisticated and slender proportions of the towers.

“Earth-tone colours make up the building where the outside of the building will be painted in ivory to form a gradient and light warm grey which constitutes the base colour. The earth-tone colours will remain timeless even as years pass and will complement the greenery from the forest landscaping them,” he describes.

Meanwhile PIA Interior Danny Arthayukti says the design concept is inspired from what he calls “hotelisation”.

He explained: “When the building is completed, there will be many families living here, thus we need to provide a space where everyone will be comfortable.

“This common space is likened to that of a hotel, where you can host a private party at the pool without disturbing others — thanks to the spaciousness. The idea is to provide a sanctuary for everyone…” says Arthayukti.

This story first appeared in the EdgeProp.my e-Pub on Oct 2, 2020. You can access back issues here.

Interested to know more about Park Place and Desa ParkCity? Click here for more information!